Can you be interesting without appealing to fear and greed? There's an old Wall Street saying - "Financial markets are driven by two powerful emotions – greed and fear.” People buy stocks when they're greedy and sell when they're fearful. Fear and greed and base emotions. Advertisers appeal to them. Use our product to get X! Use our product to avoid Y! Copywriters and threadbois use the same technique to get attention. Is this a painkiller or a vitamin? What are your reader's painpoints?
Interestingness
Interestingness
Interestingness
Can you be interesting without appealing to fear and greed? There's an old Wall Street saying - "Financial markets are driven by two powerful emotions – greed and fear.” People buy stocks when they're greedy and sell when they're fearful. Fear and greed and base emotions. Advertisers appeal to them. Use our product to get X! Use our product to avoid Y! Copywriters and threadbois use the same technique to get attention. Is this a painkiller or a vitamin? What are your reader's painpoints?