Infotainment (Information + entertainment) is the choice of the consumer. Anything you consume can be information or entertainment, or anywhere in the spectrum. All books, Twitter University, CBCs, online courses, TV shows can be infotainment or useful. If you put it into practice, it's practical. You can even learn from junk TV. You can learn about camera angles, human behavioral interactions, narrative building. Or you can subsume your mind and just be entertained.